phidea
Seems to have impacthome·regional monopoly (line-specific)·captured 2026-04-24

Regional monopoly — MAPFRE owns MA home

MAPFRE wins Boston, MA home queries 5/5 on Perplexity and 3/5 on Gemini (with Amica slips). The HQ'd carrier (Liberty Mutual, Boston) does not place first — regional volume share matters, not HQ address.

Query

What's the best value housing insurance in Boston, Massachusetts?

Prediction: Liberty Mutual Boston HQ — but actual answer follows regional share, not HQ

Per-LLM run arrays

LLMRun 1Run 2Run 3Run 4Run 5Modal
perplexityMAPFREMAPFREMAPFREMAPFREMAPFREMAPFRE:5/5
geminiAmicaMAPFREMAPFREMAPFREAmicaMAPFRE:3/5

Carriers winning this query

  • MAPFRE

Reference pages LLMs cite

Raw data

data/probe-validation-v2-2026-04-24.json#queryId=h1-boston in the Phidea repository. Available as JSON at /api/observations.json.

Other observations